Roland Sands Design | 2,484 followers on LinkedIn. A motorcycle, product & apparel company that has its roots in racing, custom bike building and design. | Roland Sands Design is a motorcycle, product and apparel company that has its roots in racing, custom bike building and design. Our inspiration comes from a high performance background that blends the love of two wheels with the desire to create unique products. We live the two wheeled life and our crew is a diverse collection of road racers, off-road, dirt track, supermoto and custom bike builders and riders.