Diego Borgo is a Marketing & Branding Executive Advisor, guiding Fortune 500 leaders and Web3 founders to success in the ever evolving internet. With over two decades of expertise in branding, and 8+ years of blockchain experience, Diego guides founders trough the rapidly-evolving wild west that is Web3 by helping them to drive commercial value and customer engagement. Diego has a wealth of experience working with global brands such as: adidas Prada G-Star Salesforce Unilever L'Oréal Mastercard Volkswagen Group Škoda Porsche Cupra Shell He also have advised Web3 native companies such Pyth Network, Cookie3 and many others. He has been featured in over 100 podcasts and nominated as one of "10 experts to follow" by W&V, Germany's leading marketing and media portal. Diego's mission is to demonstrate real world use cases of blockchain and Web3 technologies, and he does this through advising, consulting, and educating the masses.